Tag Archives: Portland Real Estate

SCAMMERS TARGET MY LISTING!

I recently listed an adorable vacant home in North Portland. This property was a rental property and owned by my clients for several years.

We had been on the market about 5 days, when I got a call from a woman asking how much the rent for the house was. I assumed that she misread the meaning of my sign out front and explained to her that the home was for sale and not for rent. She then politely said “no thanks” and hung up.

House TrapThe next day I got another call asking how much the rent was. I tried to explain that all my advertisements were about selling the home and not renting it. This person pointed out to me the URL of the rental properties website. I looked it up and sure enough, someone had copied all my marketing pictures and my descriptive dialogue to create a fake rental ad. Sheesh!

I actually had heard this scam was occurring to vacant home listings elsewhere in the Universe, but I really didn’t think it would happen to me….because, you know….I’m a nice guy, right?

That said, this is just one of the numerous tactics that thieves are using to bilk money out of innocent renters. They trick people into believing that they own the home and convince these folks to send deposits and rents to them before crawling back into the black digital ooze that they reside in. 

Needless to say, I reported the scam to the website operators. In the future, I am going to have a sign such as the one below inside a front window facing out of all my vacant home listings:

This Home Is Only FOR SALE

 

 

 

 

 

If you would like to read more about this activity, here is a good article on Scambusters.org http://www.scambusters.org/rentalscam.html

As usual, just when I think I have experienced it all, something from left field comes flying at me. Recently one of my homes in escrow had a major fire and the whole top of the house needs to be rebuilt before closing! Maybe I’ll tell you about that next time?

Until then my friend ~ 

             Kevin 

PEAK

www.KevinGormanSells.com

 

 

 

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Filed under Real Estate and More, Selling a Home, Uncategorized

It Takes A Professional

Time and time again I am amazed at the complexity in the process of selling a home. My beloved and wise mentors have told me numerous times “Anybody can put a buyer and seller together, but it takes a professional to keep them together”.

Most buyers and sellers experience only the tip of the iceberg during their transaction. Behind the scenes there are a seemingly infinite number of correspondences and documentations flying back and forth between Realtors, lenders, title officers, transaction coordinators, processors, contractors, inspectors, appraisers, government, banks,  brokerages…etc, etc. There are so many moving parts it’s a wonder it ever happens at all…and sadly, sometimes it doesn’t.

imagesI remember watching the Hercules cartoon when I was a boy and how he would lift up and move mountains with his sheer strength. Well, a real estate sale is something like that. There is a mountain of tasks and requirements that have to be moved in the purchase or sale or real estate. In addition, all of this work needs to be done while managing the emotions and expectations of the buyers and sellers so they don’t bail out.

In the end, I’m always very proud to be sitting at the signing table and watching my client’s excitement as they sign away.

Call me anytime with your real estate questions. My team of professionals and I are ready to help you move mountains!

carry-money-house   All my best,   Kevin   www.KevinGormanSells.com

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Filed under Buying a Home, Selling a Home

QUIET ON THE SET!

Okay, I have decided to go for it. Until recently, I have been holding back from incorporating video into my business. I had the opinion that online video marketing was just not worth the time, expense and effort. After all, a 5-10 second wait time for a video to download is like an eternity to most people surfing around the net.

I was wrong. Studies show that online videos and photographs have proven to achieve a much higher response rate than plain text or links. I have always had better success utilizing photographs into my marketing plan, but now I guess 2014 will be my time to jump into the video game as well. Besides, Hollywood and I go way back (a shameless plug referring to my 2011 House Hunters episode…click here to watch).

Currently, a small percentage of Realtors use video for their online marketing, and most of them utilize their cell phone video cams, which often result in crummy lighting, shaky lenses and overall poor quality. Since the cost of professional videographers is becoming reasonable, I hereby solemnly swear to offer good quality videos for my client’s listings and for my business marketing.

Oh, and also, “short and sweet” is my game plan. Three minutes is perfect for a country song (including the “mama’s drunk horse got hit by a train” sequence)… but that’s just too long for an online real estate video.

Well, now that I’ve committed to this for 2014, I better call for hair and makeup…

FRESH BLOG WARNING:  Don’t forget to duck if you see Kevin’s video drone swooping your way!Zooooom!

www.KevinGormanSells.com      ABOUT KEVIN

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Filed under Around and About Portland, Buying a Home, Kevin's Life, Oregon Real Estate, Portland Real Estate, Real Estate and More, Selling a Home