Tag Archives: Portland Realtor

It Takes A Professional

Time and time again I am amazed at the complexity in the process of selling a home. My beloved and wise mentors have told me numerous times “Anybody can put a buyer and seller together, but it takes a professional to keep them together”.

Most buyers and sellers experience only the tip of the iceberg during their transaction. Behind the scenes there are a seemingly infinite number of correspondences and documentations flying back and forth between Realtors, lenders, title officers, transaction coordinators, processors, contractors, inspectors, appraisers, government, banks,  brokerages…etc, etc. There are so many moving parts it’s a wonder it ever happens at all…and sadly, sometimes it doesn’t.

imagesI remember watching the Hercules cartoon when I was a boy and how he would lift up and move mountains with his sheer strength. Well, a real estate sale is something like that. There is a mountain of tasks and requirements that have to be moved in the purchase or sale or real estate. In addition, all of this work needs to be done while managing the emotions and expectations of the buyers and sellers so they don’t bail out.

In the end, I’m always very proud to be sitting at the signing table and watching my client’s excitement as they sign away.

Call me anytime with your real estate questions. My team of professionals and I are ready to help you move mountains!

carry-money-house   All my best,   Kevin   www.KevinGormanSells.com

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Filed under Buying a Home, Selling a Home

QUIET ON THE SET!

Okay, I have decided to go for it. Until recently, I have been holding back from incorporating video into my business. I had the opinion that online video marketing was just not worth the time, expense and effort. After all, a 5-10 second wait time for a video to download is like an eternity to most people surfing around the net.

I was wrong. Studies show that online videos and photographs have proven to achieve a much higher response rate than plain text or links. I have always had better success utilizing photographs into my marketing plan, but now I guess 2014 will be my time to jump into the video game as well. Besides, Hollywood and I go way back (a shameless plug referring to my 2011 House Hunters episode…click here to watch).

Currently, a small percentage of Realtors use video for their online marketing, and most of them utilize their cell phone video cams, which often result in crummy lighting, shaky lenses and overall poor quality. Since the cost of professional videographers is becoming reasonable, I hereby solemnly swear to offer good quality videos for my client’s listings and for my business marketing.

Oh, and also, “short and sweet” is my game plan. Three minutes is perfect for a country song (including the “mama’s drunk horse got hit by a train” sequence)… but that’s just too long for an online real estate video.

Well, now that I’ve committed to this for 2014, I better call for hair and makeup…

FRESH BLOG WARNING:  Don’t forget to duck if you see Kevin’s video drone swooping your way!Zooooom!

www.KevinGormanSells.com      ABOUT KEVIN

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Filed under Around and About Portland, Buying a Home, Kevin's Life, Oregon Real Estate, Portland Real Estate, Real Estate and More, Selling a Home

OOPS…Not So Fresh Lately!

Busy Times!

Busy Times!

For those of you that have tried blogging, you know it can be challenging keeping up. My most recent FRESH BLOG was back in November! Soooo, for those of you that are avid fans of my blog and that call me to complain when I am late in posting (that’s pretty much just my business accountability partner Jim)…I sincerely apologize for the delay!

It is for good reason that I am behind. Real estate is BUSY! I had several calls in December from sellers that wanted to sell and buyers that wanted to buy. When January came along and the holidays were officially over, I was off and running. In January and February, I had four listings go on the market and each listing received multiple offers within one or two days of hitting the market! Thank goodness for my incredible Transaction Coordinator…the paperwork is a nightmare in multiple offer situations.

Since then I have had two additional listings hit the market and several buyers that are actively searching. These buyers are learning very quickly that if they don’t make a fast decision about a new listing on the market, it will be GONE.

The real estate headlines are all saying that as well. There is an inventory shortage in Portland Metropolitan and interest rates are low. These are the main factors driving the bee hive of activity.

It is an opportune time to sell for many that have been waiting AND it’s still a great time to buy if you are committed, pre-approved and ready to act fast.

Have a great March!  Sincerely……… Kevin    www.KevinGormanSells.com

P.S. –  I stopped in at an open house this past weekend and it was buzzing with activity. There must have been 15-20 people that visited at the same time as me… and I was only there for about 15 minutes.. I took the picture below of the entry on my way out! Needless to say the home was listed as “pending” 3 days later.

Open House Shoes

Open House Shoes

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Filed under Buying a Home, Kevin's Life, Oregon Real Estate, Portland Real Estate, Real Estate and More, Selling a Home, The Economy